New book offers inside look at Blizzard's rise and fall through 300 interviews
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Jason Schreier's new book will explore the rise, fall, and future of Blizzard Entertainment through 300 interviews.
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Factors in Blizzard's downfall include Activision's growing influence over Blizzard starting in 2013.
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The book answers questions about Blizzard's history, culture changes, leadership changes, and what went wrong with games like Heroes of the Storm.
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Cancellations of big projects like Titan and the survival game speak to repeated struggles with ambitious developments.
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The book aims to give readers a deeper look into how Blizzard operates and what it was like to work there over the years.