Posted 3/26/2024, 2:28:18 PM
Krispy Kreme and McDonald's Team Up to Sell Doughnuts in Fast Food Chain
- Krispy Kreme doughnuts will be sold at McDonald's restaurants starting later this year as part of a new partnership between the brands
- The partnership aims to expand both brands, but some experts warn it could weaken them by confusing customers
- Krispy Kreme shares jumped 18% on the news; McDonald's stock dipped slightly
- The doughnuts will roll out nationwide after an initial testing period of 160 restaurants
- The partnership could more than double Krispy Kreme's points of access by the end of 2026