Kristen Wiig Brings Back Target Lady for New Target Ads Ahead of 5th Time Hosting SNL

Kristen Wiig reprises her popular "Target Lady" SNL character in new Target ads ahead of her SNL hosting gig this weekend
The ads are part of a Target Circle Week national campaign and were created with Wiig's input, along with writer Jameson Anderson and director Tom Kuntz
There will be 12 spots across various platforms featuring Wiig's Target Lady
The music in the ads is by Prince, "Baby I'm a Star"
Wiig will be joining the Five-Timers Club when she hosts SNL on April 6th with musical guest Raye