Congress Pushes for Regulation of AI-Generated Political Ads

Google was first big tech company to impose new labels on deceptive AI-generated political ads.

Members of Congress sent letter to Meta and X expressing concern about lack of guardrails for AI political ads.

House bill introduced earlier this year would require disclaimers on AI-generated election ads.

Companion legislation in Senate aims to ban "materially deceptive" deepfakes related to federal candidates.

Federal Election Commission took step toward potentially regulating AI deepfakes in political ads by opening public comment period.