Michigan Small Businesses Navigate Uncertain Holiday Sales Amid Rising Costs and Online Competition
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Michigan small businesses face uncertain holiday sales amid online competition and shifting consumer habits.
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Inflation has stabilized but incomes and costs are still rising, putting pressure on consumers' budgets.
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Holiday spending is expected to reach record levels, but growth will be slower than pandemic years.
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Small businesses are working to keep prices low and provide experiences that big retailers can't.
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Last-minute shoppers may turn to small businesses when online orders can't arrive in time for holidays.