Microsoft Bets on AI to Boost Bing, Ads, and Cloud Business

Microsoft is leveraging AI to enhance search, ads, and productivity apps like Office and Teams.

Bing is integrating conversational AI and DALL-E image generation to provide more personalized and engaging experiences.

Microsoft aims to use AI advancements in Bing to increase engagement and browser market share.

The company is incorporating AI directly into its advertising platforms to improve ad targeting and monetization.

Microsoft is seeing strong initial adoption of its Azure OpenAI service for building AI solutions, attracting new cloud customers.