Microsoft Bets Big on Gaming with $69B Activision Blizzard Acquisition

Microsoft's acquisition of Activision Blizzard for $69B gives it a major presence in the massive mobile gaming market thanks to titles like Candy Crush.

The deal provides many more games to add to Microsoft's Game Pass subscription service, making it more appealing.

Microsoft gains Activision's library of intellectual property to potentially revive old franchises or create new ones.

The acquisition positions Microsoft to capitalize on cloud gaming growth as the technology and infrastructure improves.

Regulatory approval is still pending, but if allowed, the deal would transform Microsoft into the 3rd largest gaming company behind Tencent and Sony.