Posted 4/15/2024, 12:00:00 PM
Microsoft Tests Ads in Windows 11 Start Menu, Frustrating Some Users
- Microsoft testing "recommendations" (ads) in Windows 11 Start Menu for small number of US beta testers
- Ads can be turned off; aimed at subset of beta testers open to latest Windows updates
- Microsoft has history of ads in Windows 10 File Explorer and other parts of OS
- Move frustrates users who wanted Start Menu improved, not more ads
- If beta testers react positively, ads could roll out more widely in future