Biden Embarks on Retail Politics Tour to Connect with Voters and Highlight His Empathetic, Regular Joe Persona
-
Biden is returning to old-school retail politics, visiting diners, shops, etc to connect with voters and showcase his strengths like empathy and understanding people's problems
-
Advisers believe retail politics allows Biden to connect on a deeper level than speeches or media coverage
-
They want to highlight his ability to connect with people on a human level, his "regular Joe" persona
-
Advisers feel previous event formats like speeches from podiums haven't showcased Biden's best attributes
-
Biden has been focused on foreign policy crises, but with things stabilizing advisers want him traveling more to focus the message on the improving economy and lowering costs