TDP Builds Multi-Tiered Messaging Machine to Promote Party Agenda
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The TDP has created a multi-level "support chain" system over time to promote the party and target opponents.
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It starts with TDP-aligned media generating negative sentiment towards opponents. Naidu and Lokesh echo this messaging.
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Pawan Kalyan is enlisted to echo the same points and add credibility.
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Social media disseminates this content widely to summarize and promote the narratives.
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Intellectuals and public figures are enlisted to advocate for the TDP on TV and target educated voters.