Nestle India Loses Market Share on Price Hikes But Remains Committed to Rural Expansion
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Nestle India has lost market share as it raised prices to keep up with costs, but doesn't plan to lower prices now
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Focus is on offering packs at lower price points to combat inflation as consumers downtrade
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Nestle sees potential for higher volume growth going forward through expanding distribution reach
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Inorganic growth via acquisitions remains an area of interest for Nestle India
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The company aims to grow rural distribution reach to 120,000 villages by 2024, expecting significant growth