New Bill Aims to Protect Artists from Unauthorized AI Deepfakes

New bipartisan Senate bill called the NO FAKES Act aims to protect artists from unauthorized AI deepfakes of their likeness

Would allow artists to pursue civil claims if their image/voice is used in an AI deepfake without permission

Comes as AI-generated music with cloned voices of artists like Drake and The Weeknd has gone viral

Artists and actors have also raised concerns about AI use during Hollywood strikes

Supported by music industry groups like RIAA, says unauthorized AI likenesses are "instruments of theft" of creative rights