Posted 2/28/2024, 10:08:00 PM
New York AG Sues JBS Foods, Alleging Company Misled Public About Beef's Environmental Impact
- New York AG Letitia James is suing JBS Foods, accusing them of misleading public about environmental impact of beef
- Lawsuit argues JBS has falsely claimed it will achieve net zero emissions by 2040 despite plans to increase production
- Beef production major contributor to climate change through emissions and deforestation
- James alleges JBS' sustainability claims are "greenwashing" to exploit consumers and harm environment
- Lawsuit focuses on JBS' pledges to curb deforestation and emissions since 2015 which James says are misleading