Posted 3/15/2024, 3:10:00 PM
Nissan and Honda Team Up on EVs to Catch Up to Tesla and Chinese Rivals
- Nissan and Honda confirm partnership to jointly develop EVs and software as they fall behind leaders like Tesla and BYD
- Aim is to reduce EV prices to compete with low-cost Chinese automakers expanding overseas
- Comes as Japanese automakers lose market share in China, which accounts for 10-20% of their profits
- Nissan looking to invest in struggling EV startup Fisker, potentially for an electric pickup
- After delays, Nissan's Ariya production on track; Honda launching first EV SUV Prologue this month