OpenAI Courts Hollywood to Pitch AI Video Generator, Facing Sensitivities Over AI Use
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OpenAI is meeting with Hollywood this week to pitch its new AI video generator Sora, which has created buzz over the future of video and entertainment.
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OpenAI CEO Sam Altman is making overtures toward Hollywood studios, media executives, and talent agencies to potentially integrate Sora.
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OpenAI has already had introductory talks with Hollywood led by its COO Brad Lightcap. Altman also recently attended Oscar parties.
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Artificial intelligence is a sensitive topic in Hollywood after last year's actors' and writers' strike over studios wanting to use AI to replicate background actors.
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OpenAI CTO Mira Murati said Sora will be released "definitely this year", using publicly available training data.