Paid Downloads Dominate Early Apple Vision Pro App Store
-
Over half (52%) of apps made specifically for the Apple Vision Pro headset are paid downloads, compared to only 5% across the wider iOS App Store.
-
Paid Vision Pro apps have an average price of $5.67, with the most expensive at $98. Buying all of them would cost over $1,000.
-
Some developers found success selling paid apps for the Vision Pro before Apple removed them from the Top Charts in the iOS App Store.
-
Paid downloads present an alternative revenue model to subscriptions, which have dominated the iOS App Store.
-
It's unclear why Apple removed Vision Pro apps from the Top Charts, given this could have boosted discovery and encouraged the paid download model.