AI Startup Qloo Raises $30M to Uncover Consumer Insights, Prioritizes Ethical Growth
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Qloo uses AI to analyze cultural trends and consumer behavior to help companies better understand customer tastes and preferences. It has raised over $30M in funding.
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Qloo brings together over 750 billion cultural data points to uncover connections behind consumer taste and empower personalization. Customers include Ticketmaster, Netflix, Michelin, and more.
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Qloo stands out for its comprehensive, multidimensional approach to personalization compared to more generalized recommendation engines.
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Qloo prioritizes ethical AI development, with proprietary data pipelines to avoid copyright issues and a rigorous focus on legal compliance and fairness.
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The CEO views maintaining ethical standards as an enduring competitive edge, even if it means slower short-term growth. Qloo aims to reimagine weaknesses as strengths.