Saudi Consumers Spend Big on Food and Gifts This Ramadan Despite Global Trends

Food and grocery spending sees major uptick during Ramadan to prepare lavish iftar meals; this year 47% of expenses are for food and drinks

51% of Saudi consumers spent more on food and drinks in 2023 Ramadan compared to prior years

E-commerce and online food orders gain popularity for convenience; 95% of Saudi and UAE consumers shop online during Ramadan

Basket sizes and gifting increase during Ramadan due to ease of price comparisons and promotions

Despite global downward trends, Saudi Arabia sees stable consumer spending; shoppers value personalization and brick-and-mortar loyalty