Retail Analytics Market to Reach $40 Billion by 2032, Driven by E-Commerce and AI

Retail analytics market projected to reach $40.4 billion by 2032, with a CAGR of 18.6% from 2023-2032 (DataHorizzon Research).

Retail analytics provides insights into customer behavior, buying patterns, etc. to drive business decisions and performance.

Growth driven by rise of e-commerce, technological advancements like AI and cloud computing.

Helps businesses of all sizes understand customers, identify sales patterns, popular products, etc.

North America largest user due to early adoption by major retailers like Walmart, Amazon, Costco.