Salesforce Hiring 3,300 Employees After Layoffs, Targeting 'Boomerang' Workers

Salesforce is hiring 3,300 new roles after laying off 10% of staff earlier this year. CEO Marc Benioff is focused on hiring "boomerang" employees who previously worked at Salesforce.
Many new hires will be former Salesforce employees who left for other companies like Snowflake and Twilio. Benioff has been actively recruiting them back.
The new hiring restores 40% of the roles cut during January layoffs. Layoffs were due to overhiring during the pandemic before the economy declined.
A third of new hires will work on Salesforce's data cloud product. The company is betting on AI like Einstein GPT to boost growth.
"Boomerang" employees returning to old employers is increasing across companies. Studies show over 40% of resigned staff regret quitting and attempt to return.

Salesforce is hiring 3,300 new roles after laying off 10% of staff earlier this year. CEO Marc Benioff is focused on hiring "boomerang" employees who previously worked at Salesforce.
Many new hires will be former Salesforce employees who left for other companies like Snowflake and Twilio. Benioff has been actively recruiting them back.
The new hiring restores 40% of the roles cut during January layoffs. Layoffs were due to overhiring during the pandemic before the economy declined.
A third of new hires will work on Salesforce's data cloud product. The company is betting on AI like Einstein GPT to boost growth.
"Boomerang" employees returning to old employers is increasing across companies. Studies show over 40% of resigned staff regret quitting and attempt to return.