Samsung Dominates Smartphone Market in South Korea Despite Slowing Demand
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Samsung captured over 80% smartphone market share in South Korea in Q3 2023 amid declining demand for high-end devices.
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Samsung sold 3.4 million smartphones in South Korea in Q3, down 10% from last year.
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Popularity of Galaxy Z Flip 5 and Galaxy Z Fold 5 foldable phones helped Samsung gain higher market share.
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Apple increased its market share in South Korea to 15% despite launching iPhone 15 series a month later.
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Samsung's foldable phone models Galaxy Z Flip 5 and Galaxy Z Fold 5 attracted users with their unique features.