Soho House Pauses New Member Enrollment in Top Cities to Address Overcrowding
• Soho House stopping accepting new members in New York, Los Angeles, and London due to overcrowding and service issues • New member ban starts in 2024 to improve service and reduce crowded feeling • Soho House has about 20 clubs across the 3 cities, with amenities like restaurants, bars, pools • Company went public in 2021 and now has about 185,000 members and 98,000 on waitlist • Despite complaints, Soho House still plans to grow total membership to 210,000 by end of 2024, focusing growth on other cities