YouTube TV Overtakes Netflix as Top Streaming Service, Reaches Over 8 Million Subscribers with Cheaper Live TV Alternative
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YouTube TV has seen success by offering a cheaper streaming TV alternative to cable at just over $70 per month. It allows access to live channels and local broadcast networks.
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YouTube, including YouTube TV, was the most-watched streaming service on TVs in February with a 9.3% share. It beat out Netflix's 7.8% share.
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YouTube TV has over 8 million subscribers, making it the largest pay-TV streaming service. The next biggest is Hulu + Live TV with 4.6 million subscribers.
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The average US consumer subscribes to 4 streaming services and spends about $61 per month. 68% also pay for a TV or live streaming TV plan.
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YouTube TV offers a "complete experience" with features like YouTube Shorts, viral videos, and the main YouTube platform in addition to the live TV offering.