Nintendo Rides High on Mario Mania with Accessible New Game and Upcoming Movie

Nintendo is having an exceptional year with hits like Zelda and the Super Mario movie, buoyed by the iconic plumber.

Mario was created 40 years ago and has grown into a pop culture phenomenon, starring in games, movies, toys, and more.

Nintendo released Super Mario Bros. Wonder, designed as an accessible Mario game to court new fans from the movie.

Wonder includes features like co-op and damage-free characters to open Mario to inexperienced players.

Nintendo aims to expand Mario entertainment while respecting the franchises' roots and not rushing products to market.