Posted 12/18/2023, 12:01:27 PM
Target Leverages AI to Enhance Shopping Experience and Inventory Management
- Target uses AI to personalize the shopping experience and keep items in stock when and where customers need them
- Target built an infrastructure to support quick adoption of AI innovations
- AI helps drive an emotional connection and ease for customers while shopping
- During holidays, AI forecasts demand, prevents out of stocks, allocates inventory, and provides personalized deals
- Target continues exploring new AI use cases, including generative AI, to improve experiences