Posted 3/27/2024, 4:02:14 PM
Robinhood Takes On Apple Card With New Investing Cash-Back Credit Card
- Robinhood launches new credit card with cash-back investing features to compete with Apple Card
- Card builds on Robinhood's acquisition of startup X1, which specialized in investing cash-back bonuses
- Hopes family cardholder options will attract customers from Apple Card
- Part of a broader trend of tech companies expanding into consumer finance products
- Personal finance increasingly becoming a technology industry story
