Prominent Indie Developers Launch New Triple-I Initiative Showcase to Highlight Acclaimed Games Overlooked by Mainstream Events
• A group of prominent indie developers like the makers of Dead Cells and Darkest Dungeon have created their own videogame showcase called the "Triple-I Initiative".
• The showcase will premiere on April 10th and be an unhosted, 45-minute series of trailers, reveals, and surprise content.
• The goal is to highlight acclaimed indie games that feel overlooked by mainstream showcases focused on big-budget AAA titles.
• Developers feel there's a "discoverability" issue in finding an audience and that marketing techniques that once worked no longer do.
• It's an experiment to find new ways for established indie studios to break through the noise in a crowded market.