MacBook Sales Cool Down After Pandemic and Apple Silicon Boost

MacBook sales have shrunken in 2023 after a boom from 2020-2021 fueled by COVID and Apple Silicon.

The pandemic led to increased demand for laptops, benefiting MacBook sales.

Apple's transition to its own M-series chips starting in 2020 also boosted MacBooks.

MacBook hype and updates have slowed down in 2022-2023 with no new models expected this fall.

The Mac resurgence from 2020-2021 was monumental but growth is stabilizing now, which is not necessarily bad.