K-pop Goes Virtual: AI 'Deepfake' Idols Join Human Stars on Stage

Eternity is a new K-pop band composed entirely of AI-generated virtual members like Zae-in who can do things no human artist can.

AI technology like deepfakes and generative AI is making virtual K-pop stars increasingly lifelike and realistic.

Major K-pop agencies like SM Entertainment are experimenting with virtual idols alongside human artists.

Virtual idols could have advantages interacting with fans, remembering conversations, and speaking many languages.

But virtual idols are unlikely to replace human K-pop stars soon; they represent new content, not competition.