Emerging Threat of AI-Generated Deepfakes Adds Complexity to Israel-Gaza Conflict

Deepfake videos using AI to manipulate footage are an emerging threat in the Israel-Gaza conflict. News outlets like CBS are struggling to detect deepfakes.

Deepfakes can falsely depict leaders saying or doing things to sway public opinion and negotiations. Hamas has already used deepfakes in this conflict.

Deepfakes are easy and cheap to produce, allowing anyone to generate fake footage from home. Media outlets are ill-prepared to identify deepfakes.

Israel has world-leading technology to detect deepfakes through companies like Clarity. But the public must also be vigilant about verifying footage.

We are at the start of a "deepfake revolution" that will require new tools and responsibility from both the public and media outlets.