Trump's Truth Social sees modest sign-ups so far amid questions over long-term viability

Trump's social media company, Truth Social, is not relying on traditional metrics like monthly active users to gauge performance. It says focusing on such metrics could divert focus from long-term innovation.

Truth Social has seen about 9 million sign-ups so far. By comparison, Reddit had 2 billion monthly website visits in February.

Truth Social parent company lost $58.2 million last year on just $4.13 million in revenue. Its stock price sank 21.5% on this news.

The auditor has raised doubts about the company's ability to continue operating with such high losses and low revenue.

Truth Social aims to compete with big tech companies that it believes "collude to curtail debate in America and censor voices."