Tubi Updates App and Local News Approach Amid Growth Into Top Free Streamer
• Tubi is changing how it offers free live local Fox affiliate news, now only showing local news for each viewer's TV market area.
• This comes as Tubi has updated its branding and app design, aiming to lean into having more content than viewers expect.
• Tubi's CEO highlighted the service's growth and popularity as the most watched free streaming service in the U.S.
• The updates reflect Tubi's evolution and will serve as a foundation for future initiatives.
• A newly updated Tubi app with the new look will come soon to various devices like Roku and Fire TV.