Posted 8/3/2023, 12:22:19 PM
Warner Bros. Discovery loses 1.8M subscribers amid Max rebrand
- Warner Bros. Discovery reported a loss of 1.8 million streaming subscribers in Q2
- The loss is likely due to customers with overlapping accounts getting rid of extra subscriptions
- The company now has a total of 95.8 million users, compared to 97.6 million in Q1
- Warner Bros. Discovery CEO reassured investors that the migration to Max has gone well
- Total revenues for Q2 were $10.36 billion, with a net loss of $1.24 billion
- 70% of existing HBO Max subscribers transitioned to the rebranded Max service