WhatsApp Business has introduced several new features in 2023, including business profiles, screen sharing, call scheduling, catalogs, and automated personalized messaging, making it a more viable option for companies and smaller businesses.
The EU has listed 22 core platform services that must adhere to the Digital Markets Act, but Apple's iMessage is notably not among them and is temporarily exempt from adopting RCS. However, the EU is launching an investigation into iMessage and Microsoft services to determine their future.
WhatsApp is reportedly preparing to comply with the European Union's Digital Markets Act by introducing a feature that allows interoperability with third-party messaging apps, such as Signal and Telegram, starting in March 2024.
WhatsApp is expanding its Channels feature to over 150 countries, allowing users to receive updates from creators, organizations, and brands in a single channel and introducing new enhancements such as improved directory, emoji reactions, and post editing capabilities.
WhatsApp is developing a beta iPad app that allows users to access messages across multiple Apple devices, similar to the Mac app, but it is still unclear when it will be available to the public.
WhatsApp has been busy this month, introducing new features such as Channels, iPad support, a complete redesign, and the incorporation of generative AI, making it a leading competitor among encrypted messengers.
WhatsApp's beta for Android app is testing new features that offer users more control over their locked chats by adding a secret code and providing additional text formatting tools. The secret code feature adds an extra layer of security, while the text formatting tools allow for greater customization of messages.
WhatsApp is reportedly developing new features including a secret code for locked chats, a search feature for updates, pinned messages, a redesigned chat attachment menu, and privacy protection for IP addresses in calls.
