China's Travel Industry Booms over New Year Holiday, Propelling Tourism Revenues to $11B
• China's New Year holiday saw a travel and tourism boom, with passenger volumes surging across rail, roads, water and air.
• Total tourism revenues tripled compared to 2022, reaching nearly $11.3 billion over the 3-day holiday.
• Box office sales set a new record, bringing in $216 million driven by the popularity of fantasy romance film "Shining for One Thing."
• Inbound and outbound trips totaled 5.18 million, returning to pre-pandemic 2019 levels.
• Government aims to further boost consumption by promoting digital, green and health-related spending.