YouTube's AI Tool to Imitate Celebrity Voices Faces Licensing Delays and Mixed Reactions
-
YouTube is developing an AI tool to allow creators to use the voices of famous musicians in their videos. They are in negotiations with record labels.
-
The tool was originally planned to launch in beta in September, but licensing agreements with major labels have delayed it.
-
Artists have concerns about how their voices could be used to say inappropriate things. Labels see this as an important framework for AI use.
-
Monetization and publishing rights are complex issues still being negotiated. Labels want to appear progressive.
-
Musicians have had mixed reactions - some are against it, while others like McCartney and Guetta have embraced it.