Posted 9/5/2023, 3:50:29 PM
Apple to make low-cost MacBooks to challenge Chromebooks: report
- Apple reportedly developing low-cost MacBook to compete with $149 Chromebooks that dominate education market
- 50+ million students use Chromebooks; prohibitive cost prevents most schools from buying MacBooks
- New MacBook to have different materials to lower cost; could launch in 2024
- Move aims to help Apple crack education market, complement 10M iPads already in use
- Comes as Apple struggles with iPhone sales and looks to services, China, mixed reality headset for growth