Tinder Launches Exclusive $499/Month Invite-Only Subscription Tier As Dating Apps Push Toward Premium Models

Tinder announced Tinder Select, an invite-only $499/month subscription with exclusive features.
Tinder Select offers early access to features, a profile badge, priority likes, and more.
The new tier aims to increase Tinder's revenue as the app focuses on turnaround efforts.
Other dating apps like Hinge and Bumble are also adding premium subscription tiers.
Streaming services like Spotify, Prime Video, and Disney+ have been hiking subscription prices recently.

usatoday.com

Relevant topic timeline:

8/1/2023

Tinder to launch a ‘high-end’ membership this fall amid product refresh

The main topic is that Tinder is preparing to launch a new "high-end" membership and a product refresh aimed at Gen Z users. The new membership will have a higher price and limited availability, while the product refresh will include features like prompts, quizzes, and AI-driven content. In Q2, Match Group generated revenue of $830 million, with Tinder responsible for $475 million. The company's earnings call will take place on Wednesday.

10/23/2023

Tinder Launches 'Matchmaker' Feature Letting Friends Suggest Potential Matches

Tinder is introducing a new feature called Tinder Matchmaker, which allows users to invite friends to view and suggest potential matches, aiming to incorporate real-life matchmaking into its product.

10/23/2023

Tinder Launches Matchmaker Feature Letting Friends and Family Suggest Matches

Tinder has launched a new feature called "Tinder Matchmaker" that allows users to share a unique link with friends and family who can then access the app and make recommendations for potential matches, although the matchmakers have limited abilities and the final decision still rests with the original user.

10/23/2023

Tinder Launches 'Matchmaker' Feature Letting Users Get Friend Input on Potential Matches

Tinder users can now invite their friends and family to recommend potential matches for them in the app, providing a second opinion on potential matches.

10/23/2023

Tinder Launches 'Matchmaker' Feature to Let Friends Recommend Dates Amid Declining User Growth

Tinder has introduced a new feature called Tinder Matchmaker that allows users to invite friends and family to view and recommend potential matches, aiming to attract Gen Z users who prefer social media over dating apps for finding relationships.

10/24/2023

Tinder's New 'My Friends Can Swipe For Me' Feature Raises Privacy Concerns

Tinder's new Matchmaker feature allows users to share a link with up to 15 friends or family members who can view potential matches for the user, raising privacy concerns.

Topics

Posted 9/26/2023, 12:27:27 PM

Tinder Launches Exclusive $499/Month Invite-Only Subscription Tier As Dating Apps Push Toward Premium Models

Tinder announced Tinder Select, an invite-only $499/month subscription with exclusive features.
Tinder Select offers early access to features, a profile badge, priority likes, and more.
The new tier aims to increase Tinder's revenue as the app focuses on turnaround efforts.
Other dating apps like Hinge and Bumble are also adding premium subscription tiers.
Streaming services like Spotify, Prime Video, and Disney+ have been hiking subscription prices recently.

usatoday.com

Relevant topic timeline:

8/1/2023

Tinder to launch a ‘high-end’ membership this fall amid product refresh

10/23/2023

Tinder Launches 'Matchmaker' Feature Letting Friends Suggest Potential Matches

Tinder is introducing a new feature called Tinder Matchmaker, which allows users to invite friends to view and suggest potential matches, aiming to incorporate real-life matchmaking into its product.

10/23/2023

Tinder Launches Matchmaker Feature Letting Friends and Family Suggest Matches

10/23/2023

Tinder Launches 'Matchmaker' Feature Letting Users Get Friend Input on Potential Matches

Tinder users can now invite their friends and family to recommend potential matches for them in the app, providing a second opinion on potential matches.

10/23/2023

Tinder Launches 'Matchmaker' Feature to Let Friends Recommend Dates Amid Declining User Growth

10/24/2023

Tinder's New 'My Friends Can Swipe For Me' Feature Raises Privacy Concerns

Tinder's new Matchmaker feature allows users to share a link with up to 15 friends or family members who can view potential matches for the user, raising privacy concerns.