Amazon Leads U.S. Smart Speaker Market with Over 70% Share, Music and Assistants Top Uses
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Amazon continues to dominate the U.S. smart speaker market with 70% share, followed by Google Home at 23% and Apple HomePod at 7%.
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The number one use of smart speakers is listening to music, done daily by over half of users.
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Asking questions of the virtual assistant is the second most common use.
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Setting timers and alarms is another very common smart speaker use.
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As of June 2022, over one-third of U.S. adults owned a smart speaker, leaving room for market growth.