Intuit launches generative AI–powered digital assistant for small businesses and consumers

Intuit has introduced Intuit Assist, a generative AI-powered digital assistant embedded across its platform and products, to provide personalized recommendations and assistance to its small business and consumer customers. The assistant, developed using Intuit's proprietary operating system GenOS, offers tailored tax advice, financial recommendations, cash flow insights, and marketing assistance. It aims to enhance customer experiences and improve financial lives while adhering to privacy and security principles.

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Posted 9/6/2023, 12:00:54 PM