MICE Industry Set for Major Growth Despite Challenges
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The meetings, incentives, conventions, and exhibitions (MICE) market is estimated to grow by USD 167 billion from 2022 to 2027 at a CAGR of 9.2%.
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The market is fragmented due to the presence of companies like 360 Destination Group, ATPI Ltd., BCD Group, and others.
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North America is estimated to contribute 34% to the global market growth during the forecast period.
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Digitalization of travel payments is an impactful driver, while the threat of growing terrorism is a major challenge.
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The meeting segment is estimated to witness significant growth during the forecast period.