Meta Expands Threads App Keyword Search Globally, Bringing It Closer to Parity with Competitor X
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Meta's Threads app expands keyword search beyond Australia and New Zealand to English- and Spanish-speaking countries.
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Previous Threads versions only had simple profile search, not meeting user demands for keyword/topic search.
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Expanded search feature availability positively received by Threads users.
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Threads took a big step towards feature parity with main competitor X by adding keyword search.
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Search was limited before, only allowing profile lookups, not keyword/topic searches.