WhatsApp Rolls Out New Channels Feature for Brands and Celebrities Globally
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WhatsApp is launching Channels, a new one-to-many messaging feature for brands and celebrities.
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Channels was initially limited to Colombia and Singapore but will now be available globally by September 19.
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Channels allow broader reach and interactivity through features like emoji reactions and message forwarding.
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User-created Channels are expected to launch in the coming months.
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Channels have a separate section in WhatsApp and allow filtering by country, followers, etc.
