Blue Apron Acquired by Wonder Group for $103 Million, Aims to Create 'Mealtime Super App'

Blue Apron shares soared over 130% on news it is being acquired by food delivery startup Wonder Group.
Wonder Group is paying $13 per share, valuing Blue Apron at $103 million, far below its $2 billion valuation in 2017.
Blue Apron has struggled since its 2017 IPO with layoffs, failing to grow customers, and competition.
The acquisition aims to create a "mealtime super app" with cuisines from top chefs and restaurants.
Blue Apron sold assets to FreshRealm in June for $50 million cash, and that partnership will continue.

cnn.com

Relevant topic timeline:

9/29/2023

Wonder Group Buys Struggling Meal Kit Company Blue Apron for $103 Million

Wonder Group is acquiring Blue Apron for $103 million in an effort to enhance its offerings, with plans to continue Blue Apron's operations under the same brand.

9/29/2023

Marc Lore's Wonder Group acquires struggling meal kit company Blue Apron for $103 million

Marc Lore, the co-founder of Jet.com and former CEO of Walmart.com, has acquired meal kit company Blue Apron for $13 per share through his startup Wonder Group, creating a "mealtime super app" that aims to deliver fine-dining-quality meals from restaurants to customers' homes and disrupt the food delivery industry.