Breitling CEO on 'crazy' growth in watch market; why Rolex-Bucherer deal isn't a threat
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Breitling sales and revenue are up under private equity owner Partners Group; unveiled new Navitimer watches in smaller sizes.
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CEO Georges Kern says brand has seen "crazy" growth; now in top 10 Swiss watch brands. Focus is on physical retail expansion.
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Opened new NYC boutique with clubhouse feel; says young consumers want in-person experience. Watches available immediately, unlike competitors.
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Rolex's purchase of retailer Bucherer/Tourneau won't impact Breitling's collaboration. Sees luxury watch market continuing to boom globally.
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Big opportunity still remains in China, India, other countries where industry just starting. Kern admires Warren Buffett's modesty and sharpness.