Google Pushes Ahead with Controversial Ad Topics API for Tracking and Ads Despite Privacy Concerns

Google is moving ahead with its invasive Ad Topics API for web tracking and ads in Chrome, despite industry objections.
Ad Topics builds profiles of user interests to serve personalized ads without cookies, giving Google control over user privacy.
Switching browsers like Firefox is the best way to opt out of Ad Topics and avoid Chrome's new tracking.
Ad Topics will be built into Android too, making it a device-level tracking solution more intrusive than just web browsing.
Don't be fooled - Privacy Sandbox and Ad Topics serve Google's bottom line, not users. It's time to opt out of Chrome's tracking approach.

androidauthority.com

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Posted 9/10/2023, 11:43:01 AM