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Delta Faces Customer Revolt Over SkyMiles Changes That Make Elite Status Harder to Earn

  • Delta announced changes to its SkyMiles program that will make it harder for frequent fliers to earn elite status starting in 2023. This angered many loyal customers.

  • The changes put more emphasis on money spent rather than miles flown to earn status. For example, customers will need to spend $6,000 instead of $3,000 to reach Silver status.

  • Delta also imposed new limits on SkyClub lounge access unless customers spend $75,000 on a Delta Amex card.

  • After customer complaints, Delta's CEO said they are listening to feedback and will make modifications to the SkyMiles changes in the coming weeks.

  • Unlike past airline loyalty program changes, customers responded very negatively to Delta's announcement, threatening to cancel Amex cards and stop flying Delta.

nytimes.com
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