Google and Email Providers Announce New Security Features to Reduce Spam in 2024

Google launching new Gmail security features in 2024 to reduce spam and malware
Bulk senders sending over 5,000 messages per day must validate identity and include unsubscribe button
Senders must process unsubscribe requests within 2 days
Emails may not be delivered if sender's spam rate is too high
Yahoo and other providers implementing similar changes in 2024 to improve email hygiene

cbsnews.com

Relevant topic timeline:

8/23/2023

Google Workspace to gain AI-enabled security, digital sovereignty controls

Google has announced enhancements to its Workspace suite that aim to reduce security risks for distributed workforces, including improved data loss prevention controls, new zero-trust controls, and automated protection of sensitive information. These enhancements also include new data sovereignty controls, mandatory two-step verification, and AI-powered threat detection capabilities.

10/3/2023

Google Cracks Down on Email Spammers with New Gmail Rules

Google is implementing measures to make it harder for spammers to send messages to Gmail users by requiring emailers who send over 5,000 messages per day to provide a one-click unsubscribe button and authenticate their email address.

10/3/2023

Google and Yahoo Announce New Anti-Spam Measures to Protect Email Users from Unwanted Messages

Google is implementing new inbox protection measures, including email authentication and a one-click unsubscribe option, to prevent Gmail users from receiving unwanted spam messages. These measures will also be implemented by Yahoo in the near future.

10/4/2023

Gmail Cracks Down on Spam with New Unsubscribe Rule and Ongoing Security Efforts

Gmail will soon require bulk email senders to include a single-button opt-out option, while also implementing a blue verification checkmark system, in an effort to reduce spam and protect users from unwanted messages.

10/8/2023

Microsoft Warns Office 365 Users to Authenticate Emails or Risk Being Marked as Spam by Gmail

Microsoft has warned users of its 365 email service to authenticate outbound messages in response to Google's stricter anti-spam rules for bulk senders, emphasizing the importance of maintaining deliverability and reputation when sending large volume emails.

Topics

Posted 10/3/2023, 9:32:00 PM

Google and Email Providers Announce New Security Features to Reduce Spam in 2024

Google launching new Gmail security features in 2024 to reduce spam and malware
Bulk senders sending over 5,000 messages per day must validate identity and include unsubscribe button
Senders must process unsubscribe requests within 2 days
Emails may not be delivered if sender's spam rate is too high
Yahoo and other providers implementing similar changes in 2024 to improve email hygiene

cbsnews.com

Relevant topic timeline:

8/23/2023

Google Workspace to gain AI-enabled security, digital sovereignty controls

10/3/2023

Google Cracks Down on Email Spammers with New Gmail Rules

10/3/2023

Google and Yahoo Announce New Anti-Spam Measures to Protect Email Users from Unwanted Messages

10/4/2023

Gmail Cracks Down on Spam with New Unsubscribe Rule and Ongoing Security Efforts

10/8/2023

Microsoft Warns Office 365 Users to Authenticate Emails or Risk Being Marked as Spam by Gmail