Apple is set to unveil the iPhone 15 with new features, but let's take a look back at the evolution of the iPhone, which revolutionized the mobile phone industry and sold over 1.2 billion units.
Apple has tested multiple storage and RAM configurations for the iPhone 15 Pro, including options from different vendors and two RAM configurations, but it is unclear which ones will be used in the final production units. The iPhone 15 Pro will also feature an upgraded A17 SoC, a titanium frame, USB-C, and a periscope zoom lens.
The iPhone 16 and iPhone 16 Plus are expected to have 8GB of memory and an A17 Bionic chip with TSMC's N3E process, which will be a significant upgrade compared to the current iPhone models.
Apple has unveiled the iPhone 15 Pro and iPhone 15 Pro Max, featuring a strong and lightweight titanium design, powerful camera upgrades, and the A17 Pro chip for enhanced performance and mobile gaming.
Apple's 2023 iPhone event saw the introduction of the iPhone 15 lineup with a switch to USB-C, an updated camera system, and a new A16 chip, while the Apple Watch Series 9 and Apple Watch Ultra 2 received upgraded chipsets and brighter displays.
Apple unveiled the iPhone 15 with multiple minor changes that collectively represent a positive step forward, including high-end camera and processor upgrades, a new telephoto-style lens with 5x optical zoom, the transition to USB-C, enhanced connectivity and Wi-Fi capabilities, and the addition of Roadside Assistance to its satellite-based SOS services.
The first Geekbench scores for the iPhone 15 Pro have confirmed Apple's claims of improved performance with its new A17 Pro chip, including faster CPU and GPU performance and increased RAM compared to last year's models.
The iPhone 16 and iPhone 16 Pro models are expected to be released in September 2024, with leaked information suggesting memory boosts and camera upgrades, including a larger display and solid-state buttons, as well as improved camera performance and upgraded specs like 8GB of RAM and support for Wi-Fi 7.
The iPhone 15 Pro Max experiences substantial thermal throttling and overheating during intensive tasks like gaming, potentially indicating insufficient thermal headroom or similarities between the A17 Pro and A16 Bionic chips.
Apple launched the iPhone 15 and iPhone 15 Pro without a silicon chip they spent years developing due to obstacles mainly of their own making.
Apple will release the iPhone 15 with a faster processor and better camera, but the most exciting feature is its switch from the proprietary lightning connector to USB-C due to European Union regulations.
Apple has launched its iPhone 15 models and MacRumors has provided a series of how-to articles to help users navigate the new features, while iOS 17 comes pre-installed with the new models and MacRumors has also provided in-depth feature guides for the new software.
Apple is expected to achieve year-over-year growth in Q4 thanks to better than expected iPhone revenue and profit, with the iPhone 15 Pro Max and iPhone 15 Plus performing well, while the standard iPhone 15 and iPhone 15 Pro may face order cuts if their prices are not reduced, according to Ming-Chi Kuo's analysis based on supply chain sources.
The latest iPhone 15 models have arrived in stores, offering notable upgrades such as improved cameras, a new USB-C connection, and a focus on sustainability with recycled materials and carbon neutrality goals.
The author decided to upgrade to the iPhone 15 Pro Max instead of waiting for the iPhone 16 Pro due to its improved camera system, titanium build with an Action button, USB-C port adoption, curiosity about the larger display, and resale value. However, they still anticipate the release of the iPhone 16 series.
The iPhone 16 Ultra is rumored to have three smaller cameras on the back, and the iPhone 16 Pro and iPhone 16 Ultra may be powered by the A18 Pro chipset.
Apple plans to use a lower-cost manufacturing process, known as the N3E process, for the A17 chip in the standard iPhone 16 and iPhone 16 Plus models in 2024, marking the first time Apple will design a chip specifically for its standard iPhone models.
Significant changes, including a new design derived from the iPhone 14 and a USB-C port, are expected for Apple's fourth-generation iPhone SE, while it may also feature a 48-megapixel rear camera, an OLED panel, and Face ID for biometric identification.
Apple has released four new models in its iPhone lineup, including the iPhone 15, all of which feature an "edge to edge" display and lack a physical Home button, except for the iPhone SE 2.
The iPhone 15 is the superior choice over the iPhone 14, offering significant upgrades such as better cameras, a brighter screen, improved battery life, and USB-C charging.
Apple is rumored to be working on the iPhone 16 Ultra, a super-premium version of its smartphone with a larger display, solid state buttons, camera upgrades, and a higher price tag, potentially launching in 2024.
The iPhone 15 series experienced heating issues, the iPhone 14 Pro had a camera rattling problem, the iPhone 4 had antenna issues, Apple deliberately slowed down older iPhones without informing users, and the iPhone 6 series suffered from the Bendgate controversy.
The iPhone 16 Pro is rumored to come with a faster 5G modem, Wi-Fi 7, and a new ultra-wide lens, while the regular iPhone 16 will have a less powerful chip, 8GB of RAM, and Wi-Fi 6e.
Apple's adoption of TSMC's A17 Pro chip for its iPhone 15 Pro models is expected to contribute 4-6% of TSMC's total sales this year, and next year, Apple is predicted to use TSMC's N3E chip tech for its iPhone 16 Pro models, with five other companies expected to do the same for their advanced chips.
The iPhone 16 Pro and iPhone 16 Pro Max, set to launch in September 2024, are rumored to have larger displays, a capture button, a 48-megapixel Ultra Wide lens, Wi-Fi 7 support, an A18 Pro chip, 5G Advanced connectivity, and a 5x optical zoom.
All four new iPhone 16 models in 2024 will be powered by the A18 Pro chip manufactured by TSMC using a second-generation 3nm process, according to analyst Jeff Pu, reversing Apple's previous strategy of equipping different iPhone models with different chipsets.
The iPhone 16 Pro is rumored to continue Apple's focus on Pro features, with potential enhancements including a titanium design, USB-C port, under-display Face ID sensors, larger screens, improved cameras, A18 Pro chipset, and Wi-Fi 7 support.
The potential release of the iPhone SE 4, Apple's next budget iPhone, remains uncertain, but if rumors and leaks are accurate, it could feature a larger screen, OLED display, USB-C, an Action button, a 48-megapixel single camera, and potentially an Apple-made 5G modem.
Demand for the iPhone 15 in China is lower than expected, facing stiff competition from Chinese smartphones, but sales remain strong in the US, and Apple is banking on increased interest in premium smartphones in India and a "seasonal recovery" in the European market to balance the scales, while analyst Jeff Pu predicts that the iPhone 16 models will be powered by chips from the A18 family instead of the A17 Pro.
The parts cost for the iPhone 15, especially the Pro Max model, has reached a new high, with significant price increases for components such as the titanium frame and telephoto camera, but Apple has chosen to absorb these costs instead of passing them on to consumers in the form of higher prices for now, though price hikes may be expected for the iPhone 16.
Apple may raise the prices of the iPhone 16 models, iOS 17.1 addresses bugs and adds new features, a new Mac is expected to be launched at the Scary Fast event, a new iPad Air is on the way, Apple's AI plans are unclear, and Apple is increasing prices for some subscription services.