Apple's upcoming "Wonderlust" event is expected to introduce the iPhone 15 and iPhone 15 Pro models with features including a titanium chassis, reduced bezels, improved battery life, increased memory, customizable Action button, enhanced cameras, and a new ultra-wideband chip.
Apple's iPhone 15 launch may face delays due to production issues, resulting in lower stock availability, while the iPhone 15 Pro Max is expected to be delayed by up to a month; leaked price details suggest a significant mark-up on the iPhone 15 Pro and Pro Max; Apple is rumored to be preparing a cheaper MacBook to rival the Chromebook, but it risks diluting its brand; the European Union has designated the App Store, Safari browser, and iOS as "gatekeepers" and plans to introduce regulations to prevent anti-competitive behavior; Apple's stock has fallen following restrictions on Chinese officials' use of iPhones.
Apple will be announcing the iPhone 15 series at an event on September 12, with features including a USB-C port, a titanium frame for the Pro models, and upgraded camera specifications.
Apple is set to unveil the iPhone 15 with new features, but let's take a look back at the evolution of the iPhone, which revolutionized the mobile phone industry and sold over 1.2 billion units.
Apple is expected to reveal the iPhone 15 with a USB-C connector, potentially unlocking more hardware input and output capabilities and transforming the device into a pocketable thin client model of computing.
Apple, founded in 1976, has gone through significant milestones such as the introduction of the Apple II, Macintosh, iPod, iPhone, and more, eventually becoming carbon neutral in 2021 and continuing to innovate with the release of the iPhone 14 in 2022.
Apple has discontinued the iPhone 13 mini with the release of the new iPhone 15 models, leaving the iPhone SE as the only smaller flagship option.
Apple has unveiled the iPhone 15 Pro and iPhone 15 Pro Max, featuring a strong and lightweight titanium design, powerful camera upgrades, and the A17 Pro chip for enhanced performance and mobile gaming.
Summary: Apple announced the iPhone 15 and iPhone 15 Pro at its annual launch event, with the Pro model keeping the same price as last year's version, while the Nasdaq Composite suffered its first losing day in three, largely driven by a 13.5% drop in Oracle's shares.
Apple's highly anticipated iPhone 15 launch disappoints investors and Wall Street.
Disappointed fans claim that Apple's iPhone 15 launch lacks innovation and looks identical to the iPhone 14, leading them to say that Apple's 'innovation died with Steve Jobs'.
Apple unveiled the iPhone 15 with multiple minor changes that collectively represent a positive step forward, including high-end camera and processor upgrades, a new telephoto-style lens with 5x optical zoom, the transition to USB-C, enhanced connectivity and Wi-Fi capabilities, and the addition of Roadside Assistance to its satellite-based SOS services.
Apple's latest iPhone, the iPhone 15 Pro, has shown better-than-expected lead times and pre-orders, dispelling investor concerns and suggesting strong early demand despite previous worries about a possible ban in China.
Apple will release the iPhone 15 with a faster processor and better camera, but the most exciting feature is its switch from the proprietary lightning connector to USB-C due to European Union regulations.
Apple is expected to achieve year-over-year growth in Q4 thanks to better than expected iPhone revenue and profit, with the iPhone 15 Pro Max and iPhone 15 Plus performing well, while the standard iPhone 15 and iPhone 15 Pro may face order cuts if their prices are not reduced, according to Ming-Chi Kuo's analysis based on supply chain sources.
The author shares their thoughts on their first day with the iPhone 15 Pro, highlighting positive aspects like the inclusion of USB-C and the new Action Button, while also expressing dislike for certain features such as the iPhone's homescreen and iCloud storage limitations.
Apple plans to use a lower-cost manufacturing process, known as the N3E process, for the A17 chip in the standard iPhone 16 and iPhone 16 Plus models in 2024, marking the first time Apple will design a chip specifically for its standard iPhone models.
All four models of the iPhone 16 are expected to be equipped with A18-branded chips, marking a significant jump from the A16 chip used in the current iPhone 15 models, according to analyst Jeff Pu, who covers companies within Apple's supply chain.
The iPhone 15 has outdated and underwhelming specs, including a lack of an always-on display, low refresh rate, and the use of a previous generation chipset, making it difficult to recommend over other comparable Android flagship devices or even the iPhone 14 Pro.
The iPhone 15 Pro offers a lighter body, higher-resolution photos, a faster chipset, and a universal USB-C port, while the iPhone 14 Pro has a more luxurious feel with stainless steel and a lower price.
The iPhone 16 Pro is rumored to continue Apple's focus on Pro features, with potential enhancements including a titanium design, USB-C port, under-display Face ID sensors, larger screens, improved cameras, A18 Pro chipset, and Wi-Fi 7 support.
Demand for the iPhone 15 in China is lower than expected, facing stiff competition from Chinese smartphones, but sales remain strong in the US, and Apple is banking on increased interest in premium smartphones in India and a "seasonal recovery" in the European market to balance the scales, while analyst Jeff Pu predicts that the iPhone 16 models will be powered by chips from the A18 family instead of the A17 Pro.